We all know how article marketing can be highly effective in driving traffic to your site, increasing sales, and giving you the status of "expert". Right? Er, yes, some of the time! But what about those days when you just run out of ideas? What if you have the feeling that writing articles just doesn't come naturally to you?
A great way to overcome article writer's block is by using blueprints. You can take a blueprint and use it to quickly produce articles on any topic or niche of your choose, and here are three of the most commonly used blueprints used in article writing. Why not try them next time you're trying to write but you keep drawing blanks?
1. The Magic 7
There must be something remarkable about the number 7 because article writers like to use it and readers like to read articles with the number "7" in the title. There are many variations of this:
- "7 tips to…
- "7 ways to…
- "7 steps to…
- "7 biggest mistakes in …
- "7 reasons to…
Once you have your "Magic 7" article, you could then write one article about each of your 7 points. Voila! You've written 8 articles!
2. The Review
A review is the kind of article that everybody can write. I mean, we all have opinions on something, don't we? The thing to do is to do some keyword research to find out what specific things people are Googling reviews for.
The outline for this article is simple: Introduce the item. Write what you liked about it. Discuss what you didn't like about it. Finish with your bottom line – do you recommend it or not? If so, who would benefit most from it? Before you know it, you've got another article all finished. Here are some ideas you can write reviews for:
- Books
- Movies
- Music
- Gadgets
- Courses
3. The "How To…" Article
Check Amazon and you'll find that best-seller books are those with the words "How To" in the title. It's the same thing with articles. It seems we're always looking for the easiest, the fastest, the best way to do something. So why not write a how-to article for your target audience? Here are some examples:
- How to… (a step-by-step instruction)
- How to avoid…
- How to find…
- How to choose the best…
- How to get…
These are just a few of the blueprints you can and should use to make article writing easy peasy. And remember, you can use these blueprints for your blog posts and Email marketing, too. In fact, there are tons of ways to repurpose and reuse articles.
My best to you – James